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At Core Relations our customers only use the best email marketing service available. Our solutions are exclusively powered by ExactTarget.
Core Relations is certified in all areas of the ExactTarget solution helping our customers maximize their email marketing efforts.
Features and Tools as Unique as You Are.
We believe one size does not fit all when it comes to your email marketing needs. It’s with this philosophy in mind that we offer four powerful editions so you have the exact tools needed to reach and surpass your goals. All ExactTarget editions Core, Advanced, Enterprise and Agency are fully customizable to fit the specific needs of your organization.
Let us help you find the ExactTarget edition that meets your requirements!
Here are some of the features you can find in the different editions:
- Content Creation (all editions). ExactTarget supports users of all levels and HTML knowledge by offering a wide variety of email creation options: Step-by-Step Wizards, HTML Paste Emails, HTML Paste Templates, and Content Syndication.
- Conversion Tracking (all editions). Track valuable data online by using Conversion Tracking to integrate seamlessly with your website. Track web visits per conversion link, revenue generated, detailed subscriber information including items ordered and dollars spent, critical drop-off points, and more.
- Dynamic Content (Advanced Edition). Leverage your valuable customer knowledge by dynamically personalizing email content based on data and behavior patterns. Generate unique content (copy, images, offers, and more) for each individual subscriber. You define the business rules and appropriate content, the application does the rest.
- Forward to a Friend (all editions). Forward to a Friend leverages your existing subscribers to grow your list. Online tracking tools capture how initial recipients forwarded the email, how many individuals received those emails, and the new subscribers generated from the campaign.
- List Targeting (all editions). Use our desktop wizard to easily create customer segments based on demographics, transactional history, subscriber preferences, and more. Or let the system create segments for you based on random or Nth sampling techniques. Either way, you’re able to create targeted lists based on as many or as few demographics as you need.
- Private Label (all editions). Agencies can leverage a fully private labeled version of ExactTarget’s product that matches the look and feel of their brand. Creation takes only minutes using ExactTarget’s intuitive BrandBuilder.
- Real-Time Tracking (all editions). With our tracking feature, you can view critical elements such as email opens, clickthroughs, and undeliverables. You can also download and export lists based upon customer actions and send targeted follow-ups based on opens, click-throughs, and more.
- Reply Mail Management (all editions). Reply Mail Management helps cut through your responses and return only real customer requests and questions. Auto-replies and out-of-office replies are automatically deleted, unsubscribe requests are immediately processed, and genuine requests for information can be answered immediately via an automated response that you create.
- Survey & Form Builder (all editions). Our wizards guide you through the process of creating custom surveys and forms by compiling questions and answers that you define. Easily store and upload surveys and forms directly into your emails. Aggregate and individual responses are available online and in real-time.
- Website Data Collection (all editions). Grow your list by easily capturing customer email addresses and names directly from your website. Profile and preference data are instantly dropped into the ExactTarget database.
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